Rupert Murdoch is going carbon neutral, and wants to take all of News Corp. with him. It's like waking up one morning to the headline, "World's Bunnies Picketing Major Cities: Demanding 40-hour Work Week, Carrots." It's as though the West Antarctic Ice Shelf of my brain has detached from the firm ground of reality, and is sailing off into the ocean of hallucination, to melt and raise the oceans of insanity until they drown this whole crappy analogy.
What I'm saying is, it was unexpected. In retrospect, it shouldn't have been. Murdoch is a businessman, and environmentalists have long argued that heading off climate change makes good business sense. Yet I find myself surprised that anyone was listening, much less someone with such a reputation for no-holds-barred right-wingery.
He's also an Australian, and as he mentions in the interview, Australia is in the middle of its worst drought in 100 years. That must hit close to home. He was also greatly influenced by his son, who has been arguing the issue with him for a while now.
News Corp going carbon neutral is laudable. But I'm more excited -- and more concerned -- that Murdoch wants to use his media outlets to give global warming greater coverage. I'm not worried that Fox News will take this as a directive to give more camera time to uber-skeptics like Richard Lindzen. In fact, I'm sure that this time media consolidation -- and FOX News' unique brand of "fair and balanced" journalism -- will work in my favor this time around. But it's a tiny bright spot amidst an overwhelmingly negative trend.
I, for one, look forward to seeing Sean Hannity call someone Un-American for driving a Hummer. It'll warm my heart.